9 Best Treatments for Bleached Hair in 2022 (Licensed Cosmetologist-Reviewed)
After poring over reviews, we’ve come to the conclusion that the best products are both moisturizing and strengthening, color-safe, and protective. When considering a product, you might want to look for one that includes oils, proteins, and maybe a purple dye. We kept all of this in mind when putting together a list of some of the best treatments for bleached hair available online, with our number one choice as NatureLab. Tokyo's Perfect Repair Treatment Masque. Read on for why!
Quick List - Top Treatments for Bleached Hair
NatureLab. Tokyo

Best Moisturizing, Strengthening, and Nourishing Mask
Shea Moisture

Intensely Hydrating Formula that Leaves Hair Stronger

Denise is a licensed cosmetologist who advises people on certain products they should get. She formally worked at Ulta and is now headed into a salon.

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How to Choose a Treatment for Bleached Hair – Buying Guide
All bleach-damaged hair basically need the same things—moisture, strength, and protection—but to different degrees. We'll go over these points here.
Look for Hydrating and Strengthening Ingredients to Repair Damage
When dealing with damaged hair, it’s extra important to not just read products’ claims, but also consider exactly what’s in them.
Oils and Butters Lock in Moisture

If you have thinner hair and don’t want to worry about weighing it down, look towards lighter oils like argan, jojoba, and tamanu.
Proteins and Amino Acids Provide Strength and Structure

Another common issue with bleaching is that it leaves brittle hair. And while hydration can help to combat this weakness, protein will actually help your hair regain its strength by filling in the damaged areas—kind of like spackle.
If a product doesn’t specifically use the words “protein” or “amino acids” in its labeling, it might still be protein-rich. Look for words like keratin, collagen, silk, oat, rice, or wheat as these are good indicators of protein content, too.
Know What Will Preserve and What Will Ruin Color
If you have dye on top of your bleached hair, you’ll really want to do your best to upkeep the color.
Ensure that the Treatment Is Color-Safe

One of the first things you should check is whether or not the product is labeled as color-safe. Certain ingredients can strip the dye from your hair, which is the last thing you want to do. However, not all products will note whether or not they’re safe for colored hair, but that doesn’t automatically mean that they’re harmful.
A quick way to tell if a product can still work for your colored hair is to check if it’s free from sulfates and alcohols, which are some of the main stripping culprits.
To Prevent Brassiness, Look for Purple or Blue Tinted Products

A fairly simple fix is to regularly use products that have a purple or blue tint—purple for blonde hair, blue for brown. Just be sure not to use one too frequently or for too long as that can cause your hair to become dark or gray looking.
Think About Treatments Offering Extra Care

9 Best Treatments for Bleached Hair
Products | Image | Click to purchase | Key features | |
|---|---|---|---|---|
1 | NatureLab. Tokyo Perfect Repair Treatment Masque|6.7 oz. | ![]() | Best Moisturizing, Strengthening, and Nourishing Mask | |
2 | Amplixin Hydrating Hair Mask|8 oz. | ![]() | Strengthens Hair Without the Use of Protein | |
3 | Hask Placenta Instant Hair Repair Treatment|5 oz. | ![]() | Easy-to-Use Hair-Repairing Leave-in Spray | |
4 | Shea Moisture Intensive Hydration Treatment Masque|12 oz., 2 pack | ![]() | Intensely Hydrating Formula that Leaves Hair Stronger | |
5 | Fekkai Technician Color Care Mask|1.69 oz. | ![]() | Non-Irritating and Good on Sensitive Skin | |
6 | ORS HAIRestore Hair Mayonnaise|16 oz. | ![]() | Promotes Growth and Reduces Breakage | |
7 | Aphogee Serious Hair Care Double Bundle|4 oz. | ![]() | Protein Treatment for Extremely Damaged Hair | |
8 | Fanola Free No Yellow Vegan Mask|11.8 oz. | ![]() | Vegan and Hydrating Purple Mask That Leaves Your Hair Soft | |
9 | Stream2Sea Leave-In Hair Conditioner with Sun Protection|6 oz. | ![]() | Repairs Hair and Protects from the Sun |
NatureLab. TokyoPerfect Repair Treatment Masque | 6.7 oz.
Best Moisturizing, Strengthening, and Nourishing Mask
It’s light enough to use all the way to the scalp, and reviewers note that it makes even the most damaged hair feel renewed and rejuvenated after just a couple uses.
Strengthens Hair Without the Use of Protein
Just note that due to its glycerin content, this product should only be used in areas that are not particularly arid as that may cause your hair to dry out further.
Hask PlacentaInstant Hair Repair Treatment | 5 oz.
Easy-to-Use Hair-Repairing Leave-in Spray
While the product doesn’t have a particularly nice scent, it doesn’t smell like you'd imagine placenta would either. Reviewers note that with regular use, this spray can bring your hair back to your pre-bleach texture within a couple of weeks.
Shea MoistureIntensive Hydration Treatment Masque | 12 oz., 2 pack
Intensely Hydrating Formula that Leaves Hair Stronger
It’s great for all hair types from thin, straight hair to thick and hard-to-manage hair. If you find that it isn’t strong enough, try leaving it in longer, and using a little heat—reviewers note that this method is basically foolproof.
Non-Irritating and Good on Sensitive Skin
For those with sensitive skin, this mask non-irritating, though it does contain some dyes and perfumes. It’s on the pricier side, considering its volume, but a little goes a long way, so this should last you several months.
Promotes Growth and Reduces Breakage
However, it can be a bit heavy for those with oily hair, so if that’s you, you might need to skip your roots or double shampoo to prevent it from weighing you down. Reviewers loved the price and how deep conditioning the hair mayonnaise was, though.
Protein Treatment for Extremely Damaged Hair
If your hair is protein-sensitive, this is not the best treatment for you. But its strength really does pay off—reviewers note that after just one treatment, damaged, over-processed locks look almost good as new.
FanolaFree No Yellow Vegan Mask | 11.8 oz.
Vegan and Hydrating Purple Mask That Leaves Your Hair Soft
This formula is vegan and is one of the only paraben- and sulfate-free purple-tinted hair products available. It is best used in conjunction with a purple shampoo and will help to negate any drying effects.
Stream2SeaLeave-In Hair Conditioner with Sun Protection | 6 oz.
Repairs Hair and Protects from the Sun
The formula is a bit on the heavier side, so it might not be best to use as a post-swim leave-in for those with finer hair. However, it’s biodegradable and reef-safe, so you can swim easy knowing that you’re being respectful of the ocean.
More Tips on How to Repair Bleached Hair

Repair starts with a good protein-rich keratin treatment, which will help prevent any further breakage. But too much protein can also be damaging, so stick with a once-a-week mask at most.
The next step is hydration in all possible forms—shampoos, conditioners, masks, and serums. You should be adding back as much moisture as your hair can take without looking too weighed down or oily. For extra moisture, feel free to occasionally leave a mask in overnight to really let it sink in. And finally, trim often!
Top 5 Treatments for Bleached Hair
No. 1: NatureLab. Tokyo|Perfect Repair Treatment Masque|6.7 oz.
No. 2: Amplixin|Hydrating Hair Mask|8 oz.
No. 3: Hask Placenta|Instant Hair Repair Treatment|5 oz.
No. 4: Shea Moisture|Intensive Hydration Treatment Masque|12 oz., 2 pack
No. 5: Fekkai|Technician Color Care Mask|1.69 oz.
View Full RankingThe descriptions of each product are referenced from content available on manufacturer, brand, and e-commerce sites.